Active Ingredients- Sodium fluoride 0.25% (0.15% w/v fluoride ion) - Anticavity. Inactive Ingredients- Water, hydrated silica, sorbitol, glycerin, PEG-8, flavor, sodium lauryl sulfate, xanthan gum, titanium dioxide, cocamidopropyl betaine, sodium saccharin, iron oxides, red 30. Directions- Adults and children 2 years of age and older: Apply toothpaste onto a toothbrush. Brush teeth thoroughly, preferably after each meal, or at least twice a day, and not more than 3 times a day, or as directed by a dentist or doctor. Minimize swallowing. Spit out after brushing. To minimize swallowing for children under 6 years of age, use a pea-sized amount and supervise brushing and rinsing until good habits are established. Children under 2 years of age: Consult a dentist or doctor. Warnings- When using this product, if irritation occurs discontinue use. Keep out of reach of children. If more than used for brushing is accidentally swallowed, get medical help or contact a Poison Control Center right away.